Eire exports to over 180 international locations worldwide with agri-food exports reaching a file €13.5 billion in 2021, up 4 p.c in 2020.
- Exports to the Center East have been estimated at €311 million, dominated by dairy, and dairy components (€272 million), adopted by client meals (€21 million).
- Eire’s industry-led technique for the expansion of the agri-food sector in Eire, Meals Imaginative and prescient 2030, supplies a transparent roadmap for the event of the sector and its intention is to extend this worth to €21 billion by 2030.
Main the primary commerce mission by Bord Bia – the Irish Meals Board – to the Gulf area for the reason that begin of the pandemic, Eire’s Minister for Agriculture, Meals and the Marine, Charlie McConalogue T.D., will go to Saudi Arabia and the United Arab Emirates subsequent week from February 13 to 17, bringing with him 14 Irish firms within the meals sector to launch Bord Bia’s new three-year enterprise technique for the Center East market.
Eire exports agri-food to over 180 international locations worldwide, reaching €13.5 billion in 2021. The industry-led technique for the expansion of the agri-food sector, Meals Imaginative and prescient 2030, supplies an formidable and clear roadmap for the event of the sector and its intention is to extend this worth to €21 billion by 2030.
Bord Bia has recognized the United Arab Emirates (UAE) and the Kingdom of Saudi Arabia (KSA) as precedence markets within the area, accounting for a mixed 50% of present Irish commerce within the Gulf area. In 2021, exports to the Center East have been estimated at €311 million, dominated by dairy, and dairy components price €272 million, adopted by client meals at €21 million. Fats-filled milk powder (FFMP) and toddler meals are the most important classes inside dairy whereas the buyer meals class is led by ice cream, juices, and meal options throughout the Center East.
Signifying the significance positioned on the area, Minister Charlie McConalogue T.D. can be accompanied by Ailish Forde, World Enterprise Growth Director, Bord Bia who will lead a delegation of 14 Irish dairy, meat, and client meals exporters on the commerce mission to Dubai and Riyadh.
The important thing goal for the commerce mission is to introduce Bord Bia’s three-year enterprise technique into each markets to assist drive business alternatives for Irish dairy and client meals exporters within the Center East, enhance government-to-government engagement in UAE and KSA, and improve the status of Eire as a trusted provider and buying and selling associate for the very best high quality, sustainably produced food and drinks merchandise.
Main the commerce mission, Eire’s Minister for Agriculture, Meals and the Marine, Charlie McConalogue TD mentioned, “Eire’s Meals Imaginative and prescient 2030 technique units a powerful ambition for future worth progress in Irish agri-food exports to €21 billion by 2030, based mostly on our premium high quality, secure and sustainably produced meals merchandise, with household farms because the bedrock of our meals system. The present market dynamics of the Gulf area, together with sturdy GDP and elevated client spending energy, will make it an more and more vital marketplace for our export-focused meals {industry}.”
On the UAE leg of the commerce mission, Minister Charlie McConalogue T.D. will go to Irish exporters taking part in Gulfood, the area’s largest annual meals, beverage, and hospitality commerce truthful. Bord Bia has been showcasing main Irish meals and drinks manufacturers at Gulfood yearly since 2015. The commerce mission may also embrace a go to to Expo 2020 Dubai throughout its Meals, Agriculture and Livelihoods-themed week, the place the delegation can be a part of a sequence of shopper seminars and Bord Bia-organised panel discussions held on the Irish Pavilion. Through the go to, Minister McConalogue and Ailish Forde, World Enterprise Growth Director, Bord Bia may also unveil a brand new chef based mostly within the UAE who can be becoming a member of the UAE chapter of the Cooks’ Irish Beef Membership (CIBC), launched in 2017 and the primary chapter exterior Europe.
On the KSA leg of the commerce mission, Minister McConalogue and Ailish Forde, World Enterprise Growth Director, Bord Bia will meet with Hisham Bin Saad Al-Jadhey, CEO of the Saudi Meals and Drug Authority (SFDA), and go to Almarai headquarters which can embrace the announcement of the Origin Inexperienced Ambassador placement into the corporate. Bord Bia’s Origin Inexperienced is the one sustainability program of its sort on this planet that operates on a nationwide scale in uniting the federal government, the personal sector, and food and drinks producers to make sure that all meals are produced sustainably.
Tara McCarthy, Chief Government of Bord Bia, mentioned, “The Center East area represents a giant alternative for Irish food and drinks producers, a market that values high-quality merchandise, and the place Eire is acknowledged for its excellence in producing sustainably produced merchandise. With the sturdy export efficiency in 2021, we’re prioritizing on rising this market additional, particularly the UAE and Saudi Arabia which makes up 50 p.c of all our exports to the area. Our new Bord Bia technique for the Center East to be introduced subsequent week as a part of the commerce mission will present a roadmap for our ambitions over the following week to considerably enhance Irish exports. Sustainability can be on the coronary heart of all of Bord Bia’s work over the following three years and constructing power in sustainability is a strategic enabler for the {industry}.”
Bord Bia is the Irish authorities company that manages the promotion, commerce growth, and advertising and marketing of the Irish meals, drink, and horticulture {industry}. Headquartered in Dublin, Bord Bia helps the nationwide and worldwide ambitions of Irish meals, drink and horticulture companies via its extremely targeted organizational construction and its community of places of work in EMEA, Asia, and the USA. The Dubai workplace is directed by Kieran Fitzgerald, newly appointed Regional Director of Center East for Bord Bia.
