Like a fairytale of 1001 nights, appears the looks of Musa and Palm within the gourmand meals sector. Like a Malicious program, a giant shock, the Saudi model is ready to revolutionize the date confectionery market in Saudi and the GCC and outshine the giants of the trade with their very personal distinctive gourmand creations.
Best gourmand dates, crammed with probably the most sudden delicacies – encased in subtle, totally sustainable present packaging that tells the story of the area’s historical past and values: an Homage to the Arabian Heritage, and a brand new benchmark for the gourmand trade, that even Martha Stewart and Michelin Star Cooks rave about.
Musa and Palm was established in 2019 as an inspirational enterprise on a number of layers: a women-led and owned enterprise, exhibiting the trade the potential of female Saudi manufacturers. Totally in keeping with Imaginative and prescient 2030, desirous to create alternatives within the sector and to problem worldwide confectionery manufacturers, to showcase what Saudi Arabia has to supply.
“Connoisseur meals is a type of artwork, and it’s time that the world experiences what Saudi Arabia has to supply by way of culinary innovation. I see it as a mission of cross-cultural communication. Nothing is extra superb than understanding tradition via its culinary providing. Attempting our creations is sort of like an Epiphany,” – Suha Musa, proprietor and founding father of Musa and Palm.
It was throughout Suha’s time within the holy metropolis of Madinah that she was impressed to create this distinctive model that represents her nation’s tradition and heritage in a contemporary setting. Musa and Palm brings her ardour for meals and need to share her nation’s values and endeavors.
Combining artwork and culinary adventures this Ramadan: Musa and Palm have designed specifically crafted present bins to rejoice the Holy Month with a tribute to native tradition and heritage. The model is regularly related to cultural occasions, exhibits, festivals, and activations to signify the wealthy Arabian tradition to the world; the latest collaboration is the Islamic Arts Biennale.
“For Ramadan, we’ve got created restricted version present bins impressed by the Flora of Saudi Arabia. Flowers solely present in our wealthy nature are featured on the present bins, interpreted artistically to deliver the presents to life, celebrating our ancestors and tradition.” – Suha Musa
